What's Included

This is a course for busy marketers, managers, sole proprietors, and executives who never want to feel hostage to an agency, trend, or internal misalignment again.

  • 24/7 access on any device

  • Comprehensive workbook

  • Brand Guide Lite

  • Access to a private group of experts and alumni

  • Beautifully shot, engaging talks

  • Sit-down, debriefs from each talk

Meet Your Instructor

Paul J Daly, CEO and Founder of Congruent

Paul J Daly

Paul J Daly is the Founder and CEO Congruent Automotive, a full service creative marketing agency and the author of “The Automotive Manifesto: How Brand Connection Can Save Retail Automotive.” Paul founded his first startup in 2003 (Image Auto / Rim Doctor) which was acquired in 2018 by Dent Wizard International. With almost two decades of auto industry experience and a deep understanding of the retail buying psyche, Paul’s approach to the challenges and opportunities facing the modern dealer is clear and human. Through his agency, Paul works with several Top 150 Dealers providing holistic consulting, brand development, and creative marketing execution for sales, recruiting, and internal alignment.

Paul J Daly

Paul J Daly is the Founder and CEO Congruent Automotive, a full service creative marketing agency and the author of “The Automotive Manifesto: How Brand Connection Can Save Retail Automotive.” Paul founded his first startup in 2003 (Image Auto / Rim Doctor) which was acquired in 2018 by Dent Wizard International. With almost two decades of auto industry experience and a deep understanding of the retail buying psyche, Paul’s approach to the challenges and opportunities facing the modern dealer is clear and human. Through his agency, Paul works with several Top 150 Dealers providing holistic consulting, brand development, and creative marketing execution for sales, recruiting, and internal alignment.

Paul J Daly

Paul J Daly is the Founder and CEO Congruent Automotive, a full service creative marketing agency and the author of “The Automotive Manifesto: How Brand Connection Can Save Retail Automotive.” Paul founded his first startup in 2003 (Image Auto / Rim Doctor) which was acquired in 2018 by Dent Wizard International. With almost two decades of auto industry experience and a deep understanding of the retail buying psyche, Paul’s approach to the challenges and opportunities facing the modern dealer is clear and human. Through his agency, Paul works with several Top 150 Dealers providing holistic consulting, brand development, and creative marketing execution for sales, recruiting, and internal alignment.

Paul J Daly

Paul J Daly is the Founder and CEO Congruent Automotive, a full service creative marketing agency and the author of “The Automotive Manifesto: How Brand Connection Can Save Retail Automotive.” Paul founded his first startup in 2003 (Image Auto / Rim Doctor) which was acquired in 2018 by Dent Wizard International. With almost two decades of auto industry experience and a deep understanding of the retail buying psyche, Paul’s approach to the challenges and opportunities facing the modern dealer is clear and human. Through his agency, Paul works with several Top 150 Dealers providing holistic consulting, brand development, and creative marketing execution for sales, recruiting, and internal alignment.

Paul J Daly

Paul J Daly is the Founder and CEO Congruent Automotive, a full service creative marketing agency and the author of “The Automotive Manifesto: How Brand Connection Can Save Retail Automotive.” Paul founded his first startup in 2003 (Image Auto / Rim Doctor) which was acquired in 2018 by Dent Wizard International. With almost two decades of auto industry experience and a deep understanding of the retail buying psyche, Paul’s approach to the challenges and opportunities facing the modern dealer is clear and human. Through his agency, Paul works with several Top 150 Dealers providing holistic consulting, brand development, and creative marketing execution for sales, recruiting, and internal alignment.

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A workshop that goes beyond the buzzwords and guides you through building a brand everyone wants to be connected to.

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